Filling the Open University’s Computing Courses
The Open University
<

AprilSix Proof helped launch the Open University’s two new undergraduate degrees in computing and ICT to the IT industry.

AprilSix Proof helped launch the Open University’s two new undergraduate degrees in computing and ICT to the IT industry.  AprilSix Proof wrote and placed opinion pieces in key technology media and used our strong relationships with learning and skills reporters across the UK to get reporters to attend a launch event.

We pre-briefed Open University staff and engaged an industry spokesperson from IBM to demonstrate that the new academic degrees belonged at the heart of industry. AprilSix Proof also developed a press release for IT journalists and worked with them to generate more than 20 pieces of media coverage including articles in Computer Weekly, Silicon, V3, IT PRO, and eWeek Europe, as well hundreds of hits on news aggregators.

>