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Your Life maths and science campaign launched

by AprilSix Proof

More young people to be encouraged to study maths and science

A new campaign was launched this week to encourage more young people to participate in STEM subjects at school and beyond. Proof attended to hear George Osborne announce the ‘Your Life’ campaign at the Science Museum alongside Education Minister Liz Truss MP, Minister for Skills and Enterprise Matthew Hancock MP and Financial Secretary to the Treasury and Minister for Women, Nicky Morgan MP.


Over 170 businesses and institutions joined the Chancellor’s call to action, offering 2,000 STEM-related jobs and apprenticeships between them. The list includes organisations such as Google, Arup, L’Oreal, Microsoft, Ford, BP, BSkyB, Airbus, Balfour Beatty, Laing O’Rourke, IBM, Nestle and Samsung.

George Osborne said: “Backing growth in sectors such as science, tech and engineering are part of our long term plan to deliver economic security and sustainable growth for a more resilient economy. This campaign, which brings together some of Britain’s best businesses, institutions and government, will help inspire young people into jobs in these exciting sectors that are essential to our economic prosperity.”

Skills and Enterprise Minister Matthew Hancock laid particular stress on the importance of encouraging girls into the field, saying: “There has never been a greater focus from government on inspiring people, especially women and girls, to take up science, technology, engineering and maths.” He added: “I’m delighted that 170 leading organisations are joining us in our commitment to inspiring more women and girls to take up study and training in these areas, particularly with their pledges for new apprenticeships. These kinds of high quality apprenticeship places will offer people the skills they need for an exciting and productive career and give businesses the workforce they need to grow.”

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